1.21 Gigawatts? Great Scott! Turns out it's not that bog of a deal in 2013.
The spot ran as part of GE's brilliant Machines campaign.
Brilliant Machines are among us already. GE makes them. These machines can talk to other machines and figure out their needs. So, in the event of the Delorean getting lost in time and landing in 2013, getting fueled up to 1.21 Gigawatts would be a big deal for the GE turbines that power part of New York City. In fact, they would barely feel it.
Credits: Writer: Laszlo Szloboda Art Director: Akos Papp, Alex Sprouse ECD: Michael Aimette, Eric Cosper CCO: David Lubars BBDO NY, 2013
Director: David Gordon Green Production Company: Chelsea